Inspired by Onur Dursun's contributions to the automotive CGI community, this project began with a set of long-exposure backplates in our archives. Some small light trails from passing cars suggested a direction for a minimal and atmospheric look, on which we built upon and set our look for this series.

This project highlights the potential of CGI in creating purposeful, production-ready visuals. Either as stills for print, or declined in dynamic and motion-driven content for social media.